The preview took place on the Partner Days at the end of September 2015, when the new seating furniture programme was first presented to trade visitors in the new COR Haus. The new upholstered furniture TRIO is already travelling to the upcoming imm cologne 2016 with an award: The "ICONIC AWARD: Interior Innovation 2016" in the category "Best of Best" recognizes the special design performance and is presented by the German Design Council.Carefree cushions for an unconventional lifestyle: The first draft (design: team form ag, 1972) was already so forward-looking that its characteristic design with basic elements measuring approx. 1 metre x 1 metre and basic and typical details such as the double outer seam still define the new Trio programme in 2015. Its inner workings have developed along modern lines with a high-quality wooden frame made of beech wood. Seat heights and depths are in keeping with the times. Today, welting ensures the effortless cleaning or changing of the covers. The undersides of the back and arm rests now have special fleeces in order to give them a constantly "firm" grip on the upholstery when regrouping as required. The design principle also remains timelessly modern: The three basic modules (seat element, back and arm rests) are not permanently connected; with just a few clicks, endless new configurations can be created.
The formula? 1+1+1 equals variety
Trio is an intelligent seating furniture concept that adapts effortlessly to the life and preferences of its owner. Stretching out horizontally is also expressly encouraged. Remove the corner rest and the sofa becomes a recamier, then take away the back rest as well to create a cosy sofa bed. Reassembled and combined with additional stool elements, the new design presents itself as a laid-back seating ensemble or a cosy reclining area. "Trio embodies a young, carefree attitude towards life," explains Leo Lübke, Managing Partner of COR. "This is typified by its system concept and effortless transformation, with the same set of modules creating constantly new worlds."
Tell me how you sit
Since its preview in Rheda-Wiedenbrück, Trio presents its diversity, exemplified in five thematic worlds – for modern urbanists who are at home in Copenhagen, Marrakech, Berlin, Paris, Tokyo (or elsewhere). Imaginative styling, typical accessories and colour schemes each give rise to different living interiors and provide the professional audience with ideas on how to present the new upholstery programme. "Our new exhibition in the COR-Haus forms the prelude," explains Marketing Director Berthold Strüve. A separate publication with emotional motifs provides inspiration for interior design experts and consumers alike. Moving images in the form of a film then take the viewer on a voyage of discovery: At each point of the furniture's transformation, it also shows the "live" development of what this COR innovation quite simply stands for: elemental seating pleasure!
Presentation "ICONIC AWARD: Interior Innovation", imm cologne 2016
The "Best of Best" 2016 award-winning products, including TRIO from COR, will be announced on 17 January 2016 at an award ceremony featuring the presentation of A&W Designer of the Year award from the magazine Architektur & Wohnen. In addition, they will be exhibited at the Kölnischer Kunstverein museum during imm cologne 2016. All award winners will be presented in a catalogue and a high-quality trade fair magazine. Both publications will be released to coincide with the trade fair.
For more information, please contact
COR Sitzmöbel Helmut Lübke GmbH & Co. KG
Berthold Strüve, Marketing Manager
Nonenstraße 12, 33378 Rheda-Wiedenbrück, Germany
t +49.(0)5242.4102-240
f +49.(0)5242.4102-940
b.strueve@cor.de
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